Herb Kay's S.O.S. System
  June 11, 2010
  "I'm Herb Kay and the most important thing to know about me is that I'm not going to lie to you or pull your chain. Ever. In my S.O.S. Guides, I give you, well, guidance, in a straight-talking and step-by-step way. The website offers the "advice side" of my system. Here, in my blog, I'm going to dig a little deeper and get a little grittier. That's the opinion side of my system. Will I say something that might shock you? Maybe. Will I ruffle some feathers? Perhaps. Will you close the page with some food for thought? Absolutely."

The Herb Kay Way is the straight forward, never-mince-words way. Check out Herb's latest blog on your money, your career, your debt, the economy and the world we live in.
 
When Downsizing is a Powerful Tool
Can We Address the Important Issues?
Just a Sentence or Two.....
A Dose of Reality
Getting Involved and Taking a Stand
Study Up on Your Loans
Drop Back Ten and Punt!
Who Can you Depend On?
Some Sobering News About the Economy
Grab a Beer and Take the Slide Home......
Another Loophole, Another Lesson
What is Your Core Conversation?
Loyalty and Leadership
The Argument for Being a Grownup
The 'Business' of Complaints
Electricity in the Air......
Taking a Hard Look at the Figures
A Public Life
My "Advice" to You
Perspective vs. History
Worried Sick!
It's About the Kids!
Gooooooooaaaallll?
Where Will the Money Come From?
Immigration Arguments: Debunked!
Blame Policy, Not Banks
Happy Birthday America!
Crony Capitalism
G8/20 and What That Means For You!
Our Economy and the Free Market
Building a Bubble?
"Fixing" Our Problems
The $20 Billion SNAFU
A Screaming Deal!
Action Breeds Success!
It's Going to Take Some Effort!
Getting Our Lives Back
For Better or Worse......... I Prefer Better
The Pressure to be President.......
This Great Nation......
Financial Reform - Ha...what a joke!
Municipal Bonds are a thing of the Past!
Feeling Good!
Moving Forward
The Signs Are All Around Us
It's a Grim Diagnosis
Oh, the Pressure.....
The Big Fat Greek Fallout
It's Getting Ugly......
Perfection is a Myth
Be Different
Moving on While Moving Ahead
An Immigration Abomination
I've Got a Question.......
Logic vs. The Logistics of Inflation
The Free Market - Greed at its Very Best
Informed on Inflation
Don't Fix What Isn't Broken
Harnessing Energy - The Herb Kay Way
Staying Ahead of the Curve
What Trade Deficit?
Greek to Me
There's a Bridge in Brooklyn......
Problems That Don't Exist
Don't Invest in Mediocrity
The Fed's Mutually Exclusive Roles
Deadly Serious
Election Year Scapegoats
"Willfully Insane"
Balancing your Beliefs - How Our Political Convictions Influence the Debate Over the Economy
Let's Reward the Renters
Don't Plug the Hole.......Replace the Bucket!
Europe's Safety Net
The Collapse of the System
Apple Makes a Lemon
Pot, Capitalism & The Free Market
Who is Your Banker?
Real Estate? Now is NOT the Time!
Grading on a Curve
When the Inflation Stars Align
When Foolishness Goes International....
The Recovery?
The Competitive Advantage of Reaganomics
What Wednesday Brings.....
Stopping The Addiction
Signing On The Dotted Line
Be Optimistic - Not Foolish
The Real Story
Selling Your House (and your credit) Short!
The Entitlement State
It's Anyone's Guess
Ask, And You Just Might Receive
Crazy Like A Fox!
It's Only Tuesday!
Spending Some Time - Cutting Spending
There's No Such Thing As Easy Money!
What Exactly is Responsible Borrowing?
Just Bite The Bullet
With Change Comes Turmoil
Q & A......The Herb Kay Way!
Wanna Bet? Gamble on Inflation!
A Lesson on Education
Two Different Beasts: Why Price Does Not Equal Wealth
For this Party - Three's a Crowd
Good Luck With All of That!
Dear Mr. Bank President:
It's Not That Simple
Raising the Stakes
State of The Union: The Herb Kay Way!
Capital Gains - Your Pains!
Cooking the Books
What's in a Name?
Questionable Choices: Healthcare Reform
And the Person of the Year Is......
A History Lesson
Goverment's Stimulus Fairytale
Let's Hope I'm Wrong
Fake Money = Real Problems
Collectors Lie
35 Million Americans Can't Be Wrong
Simple Truths, Simple Lies
Lending and The Federal Reserve: Why Making Banks Rich Again Will be Bad for the Economy
Are You Health Care Aware?
Have Good Credit? With New Legislation in the Works, the Question is, Who Cares?
Healthcare and the President
Tips for Choosing a Bank and the Right Bank Account
 
A Screaming Deal!
 

What do you call a company that was completely asleep at the switch, allowed one of if not the worst industrial disasters to happen, and has to spend billions to fix the damage all the while being vilified daily in the press and by political leaders?  You guessed it; I am talking about British Petroleum (BP) and the Gulf Oil Spill.  So, what would you call them?  Evil?  Incompetent? Maybe, but if you are not one of the herd who is jumping on the Bash BP Bandwagon and are looking for opportunities to get rich there is something else you might want to call them: A Screaming Bargain!

Every now and then some horrible thing happens to a private company that makes them look horrible but in fact has marginal impact on their long term prospects.  For example, when Tylenol was being spiked with cyanide a few years back, it was terrible for Johnson and Johnson, the makers of the drug. Their stock price tanked.  But, they did the right thing, recalled all the product even though it was not their fault that it was poisoned, repackaged their product in tamper proof bottles, and rebounded better than ever.

So, a well contracted to an outside company under contract to BP screws up big time, dumps millions if not billions of gallons of oil into the Gulf of Mexico causing huge damage both to the ecosystem and the economy.  BP steps up right away, starts trying everything under the sun to fix the leak, spends tons of money on clean up from the get go, and in the end will weather this storm in all likelihood.  In fact, though they can afford it, if they can't the British government will probably stand behind them as well. 

This begs the question, is now a good time to buy stock in BP?  YES!!!!  It is down 50% from its pre-disaster level, and it may go down more, but in the end the world will need oil, BP will continue to produce it worldwide, and the way to look at this is that the stock is on sale at clearance prices!  You don't buy stock in Apple as an example when the whole world loves it.  That is buying high.  You buy stock in a company that is great but the whole world hates it like BP.  Buy low, sell high.  This isn't rocket science gang.  It is taking advantage of short term but temporary bad news to make a profit. 

Now, some of you may have a moral aversion to buying BP stock.  Okay, I won't argue with that. But my job is to give you advice and this is a screaming, yelling, wow-ee, hot deal.  If you can scrape any cash together, this is a GREAT opportunity.  Of course, I could be wrong and there is always risk, but not too much unless you think we are going to stop using oil or that Great Britain would let its largest and most profitable company fail.  I think not.